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UFC 155: The Clumsy Marketing Of Cain Velasquez, UFC's Brown Ambassador

UFC 155: The Clumsy Marketing Of Cain Velasquez, UFC's Brown Ambassador
UFC 155: The Clumsy Marketing Of Cain Velasquez, UFC's Brown Ambassador For a long time, Cain Velasquez, who will fight Junior Dos Santos for the UFC heavyweight title on Saturday, was a rumor. He trained in one of the world's best camps, in San …
Read more on Deadspin

Media and Marketing M&A Soars in 2012
There were more mergers and acquisitions in media and marketing this year for a great total value, marking the sector's third consecutive year of M&A growth, according to a new report from investment bank Jordan Edmiston Group. M&A transactions value …
Read more on AdAge.com

Price wars
After all, most price wars start by accident, through some apparently trivial misreading or misjudgment of market conditions. Rare is the price war that is initiated as a deliberate competitive tactic—and rarer still the one that achieves a …
Read more on McKinsey Quarterly (registration)

“Energy In Depth” – A Reporters' Guide to Its Founding, Funding, and Flacks News]

“Energy In Depth” – A Reporters' Guide to Its Founding, Funding, and Flacks
What is Energy In Depth, really? EID describes itself as “a research, education and public outreach campaign focused on getting the facts out” about hydraulic fracturing, widely known as “fracking.” It's a website created by a trade group for the gas …
Read more on PR Watch

New Jersey Public Relations Firm Supports Hurricane Sandy Victims
Secaucus, NJ, December 29, 2012 –(PR.com)– Vision Media Marketing Inc. (VMMI, http://vmmi.net), a full-service New Jersey public relations and media consulting firm, is giving back this holiday season and encouraging others to do so as well. In a …
Read more on PR.com (press release)

Public Relations Jobs
This position will oversee Public Relations, design and all aspects of marketing including the website and online content development and management. The ideal candidate is fluent in English and Hebrew. n The Jewish Community Relations Council (JCRC) …
Read more on Jewocity.com Blog (blog)

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Who were some of the PR winners and losers in 2012?

Who were some of the PR winners and losers in 2012?
Among the public relations losers in 2012 were JP Morgan, Facebook and the National Football League. On the winning side of the PR field for the year were Chick-Fil-A, Samsung and Pinterest, said David Johnson, CEO of Strategic Vision, an Atlanta-based …
Read more on Peoria Journal Star (blog)

Top Tech PR Debacles of 2012
Don'' get me wrong – reporters like tech PR people. They're generally cute, friendly, chipper little spinmeisters. Some of the more experienced ones can sometimes know more about the company than a recent hire. They can be sources and collaborators.
Read more on PC Magazine

Danny Rogers on PR: Want a PR challenge? Try Barclays
So who has the toughest job in PR going into 2013? In years past the gong regularly went to the communications director of British Airways, an airline with a historic adeptness for shooting itself in the foot, from disputes with staff to ridiculous …
Read more on The Independent

Utubeplays Real Human Views Marketing Service

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PR Agencies' Lost Year? News]

PR Agencies' Lost Year?
Over the past year, I've been keeping tabs on the “strides” PR agencies have made in social media and the analytics/measurement game. Unfortunately, the picture isn't all it's framed out to be. With a few exceptions, I believe that agencies are losing …
Read more on Forbes

Westchester Public Relations Agency Institutes New Statistical Approach to
27, 2012 /PRNewswire/ — Cut-It-Out Communications, Inc. (www.cioediting.com), a Westchester public relations agency, today announced it is instituting a new statistical approach to evaluate keywords for its clients for search engine optimization (SEO).
Read more on The Herald | HeraldOnline.com

Apple Losing Its Luster on Wall Street News]

Apple Losing Its Luster on Wall Street
Apple Losing Its Luster on Wall Street 300×225 Apple Losing Its Luster on Wall Street Last September when Apple's iPhone 5 took the market by storm, instantly becoming the hottest smartphone of the fall season, investor optimism drove shares of Apple …
Read more on Mobile Marketing Watch

DOJ Launches Massive Fraud Probe of Autonomy
DOJ Launches Massive Fraud Probe of Autonomy 300×199 DOJ Launches Massive Fraud Probe of Autonomy Embattled PC maker Hewlett-Packard is pledging its assistance to the U.S. Department of Justice as it investigates potential fraud on the part of …
Read more on Mobile Marketing Watch

Target names creative agency partner for Hispanic marketing

Target names creative agency partner for Hispanic marketing
Target Corp. has selected creative agency LatinWorks to lead its Hispanic marketing account, AdAge reports. In winning the new business, Austin, Texas-based LatinWorks will face a bit of a conflict: It also provides creative services to Marshalls, a …
Read more on Minneapolis / St. Paul Business Journal (blog)

Toyota Paying Billions Because Of Marketing Failures
Ira Kalb. Email · Ira Kalb is professor of marketing at the Marshall School of Business at the University of Southern California and president of Kalb & Associates. Recent Posts. Here's How Companies Convince Customers To Pay Up To $ 50 For A Cup.
Read more on Business Insider

Want A Professional Web Presence to Attract New Patients? New Dental
The new dental marketing websites from Internet Dental Alliance, Inc. provide dental practices with a professional web presence that helps them attract new patients that fit their clinical skills. (PRWEB) December 28, 2012. The new dental marketing …
Read more on San Francisco Chronicle